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By the end of this page a tracker exists for your domain and its script is live on your site, counting the visits that arrive.
Where
Integrations→Integrations→Website Tracking
Your role needs
Read access to Website Tracking read-website-trackers. Admin, Member and Viewer have it by default.
To create or change
create-website-trackers to add one, update-website-trackers to change one, on top of the permission above.
If you cannot find this in your sidebar, your workspace may have a custom menu configuration. Contact support and we will check it for you.

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Before you begin

  • Edit access to your website’s HTML: installing the script means pasting a few lines into it yourself, or handing them to whoever can.
  • The exact domain you want to track. It can’t be changed once you save the tracker.

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Steps

1

Open Website Tracking

Go to and choose New Tracker. With no trackers yet, that’s the one button on the empty screen; once you have one, the same button sits both in the banner at the top of the page and beside the tracker list further down. Either opens the same dialog.
2

Create the tracker

Give it a Name to recognize it by, then a Domain (1): paste it with or without https:// or www., and both are stripped automatically, along with a trailing slash. The dialog then shows you the exact string it will save, before you commit to it. Domain is the one field you can’t come back and change later, which is why the hint underneath says so.Tags is required too. Pick an existing tag, or (if your role can create tags) type a name and create one without leaving the dialog. Every company and lead the tracker discovers is tagged with it automatically, so this is what ties its findings to whatever else in the workspace reads that tag.Three more fields shape what the tracker does with a visit, and none of them holds up Create. Country Filter limits company identification to the countries you pick. A visit from anywhere else is still recorded, it just skips identification. Ideal Decision Maker is free text the AI uses to find the right people at each discovered company; the more specific it is, the better the matches. Leads per Company is a slider for how many decision-maker leads to look for at each visiting company. Higher values use more credits and give you more contacts.
Domain can’t be changed once you save. If you need to track a different one later, create a new tracker rather than trying to edit this one.
Once Name, Domain and Tags are all valid, a green Ready to create panel appears at the foot of the dialog, naming the tracker, the domain it will monitor and how many leads per visiting company it will look for. Choose Create.
3

Install the script

Saving the tracker opens its Tracking Script dialog straight away. You don’t have to go looking for it. Choose Copy Script, then paste the snippet inside your site’s <head> tag, or just before the closing </body> tag, on every page you want tracked. It loads asynchronously.The script is tied to the domain (1) the tracker was created for; installed anywhere else, its requests are blocked. Closed the dialog before pasting it? Reopen it any time from the View Script icon on the tracker’s card. Each tracker’s script is fetched for that tracker alone, so a second tracker for another domain comes with a different snippet to install there.
4

Confirm it's tracking

Back on Website Tracking, the tracker now has a row of its own. Four counters run across its card: Today, 7d, Total and Cos. (1), and on a tracker nothing has visited yet, all four read zero. At the far end sits the switch that turns the tracker on and off, reading Active or Inactive beside it.

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What happens next

With the script live and the tracker’s switch on, its card starts counting on its own: Today and 7d move as visits arrive, and Total climbs with them.
Counting visits and identifying the companies behind them are two different things. While the workspace has no identified-company capacity, the card carries a Visits Only Mode banner and the tracker counts visits without revealing who made them. Identified companies, capacity and the tracker dashboard covers that meter and what happens when it runs out.

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Troubleshooting

Three fields have to be valid first: Name, Domain and Tags. Each shows a small check mark once it’s correct, and the subtitle under the dialog’s title counts how many of the three you’ve completed. A field’s error text only appears once you’ve touched that field, so a form you haven’t filled in at all looks clean while Create stays disabled.
You can’t on the same tracker. Domain is locked the moment you save it, and editing an existing tracker only ever offers to change its Name, Tags, Country Filter, Ideal Decision Maker and Leads per Company. Create a new tracker for the new domain instead.
Three things cause this, and each leaves a visit counted with no company to show for it. The workspace may have no identified-company capacity, in which case the tracker’s card says so itself with a Visits Only Mode banner: see Identified companies, capacity and the tracker dashboard. The script may be installed on a domain other than the one the tracker was created for, in which case its requests are blocked outright: see Website tracker beacon for what the origin check does and what its errors mean. Or the visitor’s country falls outside your Country Filter, in which case the visit is recorded but skips identification entirely.

Identified companies, capacity and the tracker dashboard

What the stats, charts and monthly capacity meter count, and what happens when the limit is reached.

Company details and AI Instructions & Context

The company record the AI writes from, its employees list, and the per-company rules you can set.

Website tracker beacon

What the tracking snippet sends, how the origin check works, when a repeat visit is ignored, and what the errors mean.